FREE
AI/ML Integration
geo-fundamentals
Generative Engine Optimization for AI search engines (ChatGPT, Claude, Perplexity).
Try it — you'd type
“Help me with geo-fundamentals.”
And you'd get back
Generative Engine Optimization for AI search engines (ChatGPT, Claude, Perplexity).
Formatted for Claude, no fluff, no preamble.
Works the same way every time you ask.
Adding it takes about 30 seconds
1
Click Get this skill. Grab the .md file, one click, no account needed.
2
Add it to Claude. Drop it into ~/.claude/skills/. Claude picks it up the next time you open a session.
3
Ask normally. Type your question. The skill triggers on the right keywords — you don't have to remember anything.
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SKILL FILEWhat Claude actually reads
--- ## 1. What is GEO? **GEO** = Generative Engine Optimization | Goal | Platform | |------|----------| | Be cited in AI responses | ChatGPT, Claude, Perplexity, Gemini | ### SEO vs GEO | Aspect | SEO | GEO | |--------|-----|-----| | Goal | #1 ranking | AI citations | | Platform | Google | AI engines | | Metrics | Rankings, CTR | Citation rate | | Focus | Keywords | Entities, data | --- ## 2. AI Engine Landscape | Engine | Citation Style | Opportunity | |--------|----------------|-------------| | **Perplexity** | Numbered [1][2] | Highest citation rate | | **ChatGPT** | Inline/footnotes | Custom GPTs | | **Claude** | Contextual | Long-form content | | **Gemini** | Sources section | SEO crossover | --- ## 3. RAG Retrieval Factors How AI engines select content to cite: | Factor | Weight | |--------|--------| | Semantic relevance | ~40% | | Keyword match | ~20% | | Authority signals | ~15% | | Freshness | ~10% | | Source diversity | ~15% | --- ## 4. Content That Gets Cited | Element | Why It Works | |---------|--------------| | **Original statistics** | Unique, citable data | | **Expert quotes** | Authority transfer | | **Clear definitions** | Easy to extract | | **Step-by-step guides** | Actionable value | | **Comparison tables** | Structured info | | **FAQ sections** | Direct answers | --- ## 5. GEO Content Checklist ### Content Elements - [ ] Question-based titles - [ ] Summary/TL;DR at top - [ ] Original data with sources - [ ] Expert quotes (name, title) - [ ] FAQ section (3-5 Q&A) - [ ] Clear definitions - [ ] "Last updated" timestamp - [ ] Author with credentials ### Technical Elements - [ ] Article schema with dates - [ ] Person schema for author - [ ] FAQPage schema - [ ] Fast loading (< 2.5s) - [ ] Clean HTML structure --- ## 6. Entity Building | Action | Purpose | |--------|---------| | Google Knowledge Panel | Entity recognition | | Wikipedia (if notable) | Authority source | | Consistent info across web | Entity consolidation | | Industry mentions | Authority signals | --- ## 7. AI Crawler Access ### Key AI User-Agents | Crawler | Engine | |---------|--------| | GPTBot | ChatGPT/OpenAI | | Claude-Web | Claude | | PerplexityBot | Perplexity | | Googlebot | Gemini (shared) | ### Access Decision | Strategy | When | |----------|------| | Allow all | Want AI citations | | Block GPTBot | Don't want OpenAI training | | Selective | Allow some, block others | --- ## 8. Measurement | Metric | How to Track | |--------|--------------| | AI citations | Manual monitoring | | "According to [Brand]" mentions | Search in AI | | Competitor citations | Compare share | | AI-referred traffic | UTM parameters | --- ## 9. Anti-Patterns | ❌ Don't | ✅ Do | |----------|-------| | Publish without dates | Add timestamps | | Vague attributions | Name sources | | Skip author info | Show credentials | | Thin content | Comprehensive coverage | --- > **Remember:** AI cites content that's clear, authoritative, and easy to extract. Be the best answer. --- ## Script | Script | Purpose | Command | |--------|---------|---------| | `scripts/geo_checker.py` | GEO audit (AI citation readiness) | `python scripts/geo_checker.py <project_path>` | ## When to Use This skill is applicable to execute the workflow or actions described in the overview.